A lending process that couldn't keep pace with regulation.
The commercial lending unit of a large Midwest bank needed to modernize its qualification process, reducing friction for loan applicants and giving internal teams faster, more reliable tooling to work with.
The WorkCustom applications built for speed and compliance.
Digital Mass partnered with the bank's team to build custom applications inside Sales Cloud: tightly integrated, highly automated, and built for a code-driven environment where the majority of functionality lived in Apex rather than declarative configuration. A CI/CD pipeline and change control process were established to give the team confidence in deployments and significantly cut the time required to respond to regulatory changes.
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The ResultsFrom days to hours. From three screens to one.
- Regulatory change response time cut from ~2 days to ~8 hours.
- Loan application review consolidated from 3 screens to 1.
- A custom form composer enabled designated users to submit self-serve applications, including references to data held outside Salesforce.
- Deployment confidence established through a CI/CD pipeline and change control process.